Look Who Made the Cover
Several varieties of our Sombrero Echinacea made the cover of the August 2018 issue of Better Homes and Gardens magazine. This focus on coneflowers showcased how the newly expanded hybrids stay colorful and hardy, and make their home in many gardens.
Featured colors offered by Darwin Perennials include Sombrero Salsa Red, Sombrero Adobe Orange, Sombrero Lemon Yellow, and Double Scoop Mandarin.
Better Homes & Gardens is a Meredith publication that "resonates with American families,” according to the publisher. It sells 7.6 million copies each month and is the nation’s second largest magazine in paid circulation. According to its media kit, its full readership is 37,864,000. It prints 12 times per year with a median reader age of 52. Median household income is $67,489 and the female/male ratio is 80/20. Its editorial homebase is Des Moines, Iowa.